Issue is a website dedicated entirely to publications. The focus remains on magazines, articles and anything that the user could normally find in a print publication. Users can explore thousands of individual items that range from reports to actual magazines. A mobile version is also available for Android users. The application also allows its users to customize the look of their Issuu interface by changing colors, adding a logo and inserting their own background image or pattern. The site breaks out its contents into various categories, based on genre or document type. Genre categories include travel, sports, film, creative, business, auto, religion, news, nature, hobby, home, fun and entertainment, weird and bizarre and more. The document type category options range from articles, essays, books, catalogs, journals and reports to presentations, photo albums, portfolios, newspapers and manuals. Users can also share their documents with the Issuu community.
Issuu is based in Copenhagen, Denmark and is designed to give internet users access to thousands of unique publication related documents. The current Issuu team includes CEO Michael Hansen, Head of Development Morten Bach Sommer, Head of Operations Mikkel Jensen, Communications Manager Martin Ferro-Thomsen and Head of Design Ruben Bjerg Hansen. The site was also placed among the 50 best websites in a list compiled by Time.com in 2008.
Issuu gives internet users a diverse selection of reading and resource material to pull from. The website encourages users to share what they have by uploading files for the Issuu community. The user can sort items by category, type or by searching for specific topics or titles. What makes Issuu so appealing is the number of different types of items it covers. The user can find content taken from magazines, reports, manuals, books and other sources all in one virtual library.
Issuu welcomes users to its shelves with a stylish blue and silver color scheme, highlighted by hints of orange found in the sleek Issuu logo. The homepage includes a search tool bar at the top, near the center with a large header showing the user what they can find on the site. Just below, a row of images sits atop a wooden bookshelf background while a list of links is positioned near the bottom for users who prefer to explore rather than search.
A new user is not required to register to begin searching Issuu. However to enjoy all the benefits offered by the site, the user is asked to create an account. This can be done by clicking the blue “Create Account” link in the upper, right hand corner (to the left of the “Login” link). The following page presents the user with the registration form. The form asks for a first and last name, profile name, password, gender and Captcha code entry. Two check boxes are present at the bottom of the form. The user must manually select the top box to confirm their agreement with the Issuu terms of service. The second box is automatically selected to sign the user up for monthly Issuu updates. This must be manually de-selected to opt out of email notifications.
When signing up, the user is given access to the free Issuu account. This account type allows users to explore the Issuu library, upload and share publications and embed items on websites, blogs or social networking profiles. A Pro account is also available and includes detailed statistics, advanced customization features and no advertisements. The Pro Reader membership costs around $20 per month or around $230 per year. A two year option is also available for around $390. Business users can choose the Issuu Enterprise membership which costs around $1,000 per month or around $12,000 per year. A two year option is available for around $20,400.
Issuu is a helpful resource for anyone who enjoys reading publications. The application can also help users publish professionally and offers multiple accounts which appeal to each type of user. Casual readers can even visit the Issuu website and explore its contents without paying or signing up.